In a sea of lookalike card brands, it’s easy to get lost in the noise - especially on Mother’s Day, when everyone’s saying the same thing.
The Solution
So, we teamed up with Moonpig x Heartbreak Social Club to cut through the clutter with a bold stunt, real tattoos that turned love for Mammies into permanent ink.
Love your mum? Prove it
We teamed up with Moonpig to create a stunt idea never seen before. By getting some ink, we let the people of Ireland prove their love and admiration for their Mammies!
